We met Alex Barkley, Experience Design Strategy and Innovation Principal at Accenture and founding member of the XDs group, for a drink and got to ask him some questions in preparation for our conference that will be held on 24 June. Alex will be one of the speakers at the conference.
At Accenture Alex uses his creativity, skill and insight to create experiences that shift meaning, to generate new insight that enables him and his team to create deeper connections, different values and change how people behave. Making new meaning is where it’s at for him. It enables disruption to take place and to create new value for end users and clients.
Alex is also the founding member of the XDs (Experience Design) group – a collective or salon of a few hundred discipline specialists (e.g. psychologists, UX and interaction designers, urban designers, artists and filmmakers, software developers and data scientists etc).
We met Alex on Friday, 3 June, for a drink at The Harrison (28 Harrison St, London WC1H 8JF) and got to ask him some questions in preparation for the conference.
What is your understanding of the concept “Through the Kaleidoscope”?
Secure your free ticket for the MAIM 2016 conference “Through the Kaleidoscope: Perspectives on Innovation Management”, taking place at the LVMH Lecture Theatre at Central Saint Martins on 24 June 2016.
The illustrations are proudly presented by Anna Andersson.