Max McKeown announced as MAIM Overturn Conference Keynote Speaker

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We are excited to announce that innovation guru, keynote speaker extraordinaire and author of books such as Adaptability: The Art of Wining in an Age of  Uncertainty, Max McKeown, is set to lead MA Innovation Management’s Conference Overturn: Embracing Obstacles and Finding Alternatives on 19th June 2012.   McKeown is an expert in strategy,

We are excited to announce that innovation guru, keynote speaker extraordinaire and author of books such as Adaptability: The Art of Wining in an Age of  UncertaintyMax McKeown, is set to lead MA Innovation Management’s Conference Overturn: Embracing Obstacles and Finding Alternatives on 19th June 2012.

 

McKeown is an expert in strategy, leadership and culture and his client list includes many major corporations across multiple sectors, such as Microsoft, Virgin, 2012 Olympics, Sony, Barclays and Vodafone to name just a few. McKeown is also famed for his original and entertaining presentation style, which often involves a 15-ft wide whiteboard (which may or may not make an appearance), as well as his vast knowledge in the fields of adaptability and innovation, having been featured on national and international radio, television and newspapers. He is a fellow of the RSA with an MBA and PhD from Warwick Business School. In addition to Adaptability, Max is also the author of books including E-CustomerWhy They Don’t BuyUnshrink, The Strategy Book and The Truth About Innovation. 

 

Joining Max Mckeown in the interactive and fast-paced exploration of the way we think about innovation, its obstacles and possibilities, will be graduating students from MA Innovation Management course as well as researchers and practitioners in the field.

 

The event will be held at the prestigious new headquarters of Central Saint Martins College of Art and Design in the LVMH lecture theatre.

 

You can read more about Max McKeown on www.maxmckeown.com and www.twitter.com/maxmckeown.